NBA All-Star weekend has been the greatest sneaker weekend for the last five years. Each year brands release some of their most coveted sneakers and NBA superstars play in the most unique and amazing color ways ever seen on the court. This year the All-Star event will be held in Toronto also know as the six! Being that the game is held in Toronto, it is only right the Drake be featured in almost every event. Drake has quickly risen to the top of the rap game and has become one of the most followed artists of our generation.
Drake has made strides with becoming a focal point with two of the most popular brands in the world, Apple and Jordan brand. In the pervious year Jordan Brand released the Air Jordan 10 OVO white, which sent the sneaker world into frenzy. This year sneaker heads will be able to get their hands on the OVO 10 Black, featuring an all black upper with a dark grey bottom. The OVO logo is placed inside of the shoe to give it that final touch. Along with this release Jordan Brand is opening a store in Toronto during this weekend events. This model will be instant sell out and will release this weekend, February 13th. Rep the six and check out the images below along with the Jordan Brand commercial featuring Drake discussing his favorite Jordan brand model and what the brand means to him.
*Images and Video by Nike.inc