Ksubi x Travis Scott Collaboration
Ksubi and Travis Scott celebrated the launch of Ksubi x Travis Scott capsule collection last night at the new store in SoHo, Ksubi at the Local. Travis Scott himself was in attendance to greet his fans who lined up for hours just to purchase merch and see their favorite rapper.
Renowned Australian streetwear brand Ksubi held a VIP launch party, hosted by Travis Scott, at the brand-new SoHo brick and mortar store, Ksubi at the Local. Guests got a first look at the new, highly-anticipated collaboration Ksubi x Travis Scott. Cocktails were provided by Don Julio, as party goers toasted the evening with sips of Don Julio 1942 and sang along to some of Travis Scotts’ hit songs as he performed to a packed crowd. The 10-piece, limited-edition collection features heavily distressed denim and reflective paint activated only by a flash of light – an exclusive characteristic of the collaboration. All finished with a custom flame logo, the range includes jeans, tees, a hooded sweater, bomber and oversized denim jacket, all produced under Scott’s creative direction.