The year 2023 is the perfect time to be smart about a car purchase. New models are already being shipped, and everyone has their eye on the big brands. If you’re in the market for something new or used, don’t waste time lining up a deal. 

1. Toyota 4Runner

The 4Runner series from Toyota slc UT has always been a sturdy, off-roading beast. The 2023 version is no different, with an extra bonus to its overall power. Most mid-sized SUVs of this size concentrate on being more like a car than a truck. The 2023 4Runner goes away from the industry norm and offers buyers a truck shoved into an SUV. With its 4.0-liter engine, this is the most powerful vehicle you can get at this size without getting a full truck.  

2. Toyota Prius Prime

Hybrids have a healthy amount of competition thanks to the affordability of the Prius Prime. The biggest change for 2023 is an upgraded design, which is something that has plagued previous models. This is a hybrid that looks like traditional sedans, with plenty of color options to choose from. When you get away from the visuals, it’s easy to see the rest of the work went into improving the already great features that were introduced with the 2022 Prius. Now that the 1.8-liter engine has been upgraded to 2.0, this may be the best choice in its class. 

3. Toyota RAV4 Hybrid

Buyers that want a more rugged hybrid will find the RAV4 a solid choice for their money. It is the same as the regular RAV4, but quicker, efficient and more comfortable. There aren’t a lot of compact SUVs in this class that sport all terrain tires, all wheel drive and a strong 2.5-liter four-cylinder engine. The power delivery of the motor is one of the most satisfying feelings for any new RAV4 Hybrid owner. It is a peppy vehicle, and a top tier model for what it offers. 

4. Toyota Venza

The Toyota Venza has been the Nissan Versa’s biggest competition for years. In 2023, the fight has become one sided. With all of the 2023 upgrades, the Venza is dripping with style, power and comfort features. It has similar inner workings to the RAV4 Hybrid, but is packaged in a luxury build for the mid-size two row SUV class. You can expect peppy all wheel drive and one of the most impressive cabins provided by a model of this size. There are plenty of customizations, with the full package being the most popular among new Venza owners. 

5. Toyota Camry

Camry is a trusted model that has never had a down year. For 2023, Toyota focused on safety and fuel efficiency. This is still considered top tier for a family sedan, and the price makes it a welcome addition to any household. Notable features include the option to purchase the car with a 6-cylinder engine vs. a 4-cylinder. 

A Smooth Ride

There are an unlimited number of options, and an incredible number of features to consider. This is the type of variety that helps consumers find the right vehicle to purchase. Stay confident, and any car you choose will be the correct choice.